Blog

Read about the latest tips, trends, and actionable insights for centralizing your product data, managing your digital assets, and creating digital product experiences.

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Nov 16, 2018

Stadiums and Arenas Revamping their Digital Strategies

As fans continue to incorporate technology into their daily lives, so are event venues! Here's how teams are using mobile tech to elevate the fan experience

Nov 14, 2018

The Hidden Power Behind Your Phone's Camera

Brands like Pinterest and Snapchat and sports teams like The Colts are using image recognition and visual search to up their mobile activation game.

Nov 14, 2018

Whiteboard Wednesdays: Brands Using NFC

In this week's Whiteboard Wednesday episode, we're talking about major brands that are using NFC to give their users frictionless mobile experiences.

Nov 13, 2018

Chrome Dev Summit 2018 Highlight: PWAs and ROI

Progressive Web Apps are the talk of the town at this year's Chrome Dev Summit, and big brands like Starbucks and Spotify have plenty of ROI to report.

Nov 12, 2018

Engaging Remote Employees With Mobile

Employers are offering remote work more than ever. Here's how internal communication teams can engage remote employees with mobile.

Nov 8, 2018

This Mobile Tech Could Have Saved Nike's Failed SNKR Drop

Nike missed the mark on this native mobile experience and upset sneakerhead fans across the world, but a progressive web app could have saved the day.

Nov 7, 2018

Whiteboard Wednesdays: Toy Brands Using Mobile

Toy brands are standing out this holiday season by adding cool mobile elements to their playtime experiences that are paying off in a big way!

Nov 6, 2018

Online Retailers Making Holiday Shopping Experiential

Experiential retail is all the rage this holiday season, but how can online brands create experiences when their business is done online?

Nov 2, 2018

YouTube + Mobile = The Toy Industry’s Secret Weapons

YouTube videos, mobile messaging, and virtual tech...today's toy makers are redefining the toy industry with innovation strategies that works.

Oct 31, 2018

Google Just Disabled Nearby Notifications. Here’s What We Can Learn

Google's recent announcement affects location-based marketing. Here's how we as marketers can use our tech powers for the good of the customer experience

Oct 31, 2018

Whiteboard Wednesdays: App Graveyard

Grim Butler shares the scary details that could ultimately lead to your native mobile app's demise. Follow him into the graveyard...if you dare!

Oct 30, 2018

How Anheuser-Busch's Digital Strategy Wins with Mobile Tech

Anheuser-Busch is one of the oldest global beverage brands. How have they stayed on top of the beverage game as marketing trends constantly change?

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