Marketing teams use a content management system (CMS) to organize all digital content from text and images to graphics, videos, and audio files. A CMS is most commonly used by marketers to manage websites. A CMS typically has two parts: a backend where the marketing team can add, edit, and delete content; and a frontend where website visitors can view the content. The backend is known as a content management interface (CMI). The front end is known as a content delivery application (CDA). Not every CMS solution on the market offers backend and frontend functionality.What Are the Types of Web Content Management Systems?Not every content management system is created equal. There are three types of CMS software out there, they are commonly referred to as open source, Headless CMS, and Proprietary SaaS. Each one offers its own set of features. Here are some examples of solutions that fall into each of these categories:
Open Source - Drupal and WordPress
Headless CMS - Contentful and Strapi
Proprietary SaaS - Lumavate, Sitecore, and Adobe Experience Manager
Let's define the three types of CMS software so it is easy to understand what each one does.
Open Source - The definition of open source software is “software that is distributed with its source code, making it available for use, modification, and distribution with its original rights.” Definition provided by Synopsys.
Headless CMS - The definition of a Headless CMS according to Wikipedia is “a headless CMS makes content accessible via an API for display on any device, without a built-in front end or presentation layer.” Essentially there is a backend for the managing of content, but it does not provide a front-end. This can give your brand flexibility, as you are not tied to a particular CMS.
Proprietary SaaS -The definition of Proprietary SaaS is that it is owned by an individual or organization and is offered on a subscription basis. With SaaS CMS offerings, you have access to both backend and frontend capabilities. However, with solutions like Sitecore and Adobe Experience Manager, you are limited to only using their CMS. With Lumavate, you can use the Lumavate CMS, integrate another third-party CMS, or use a combination of the two options. This will give you full flexibility!
What Are Five Examples of Content Management Systems?There are many content management systems that are on the market today. Let’s discuss some common content management system examples.
WordPress is one of the most popular and well-known content management systems that are available today. It is free and open source. About 42 percent of the web is built on WordPress.
Lumavate is the only no-code digital experience platform (DXP) on the market today. Within the Lumavate platform’s suite of functionality is Lumavate Content. Lumavate’s CMS solution allows users to pull from their content management system, Lumavate’s, or a combination. Lumavate allows you to create highly personalized and engaging digital experiences for your business.
Sitecore is a customer experience management company that provides web content management. They define their platform as “one composable platform for rich customer experiences, from content to commerce.” They have multiple products available, including Content Cloud, Engagement Cloud, Commerce Cloud, Experience Manager, Experience Platform, and Managed Cloud.
Adobe Experience Manager provides a content management system for building websites, mobile apps, and forms. They have multiple products, content management, asset management, digital forms, digital screens, digital guides, and adobe learning manager.
Contentful is a content management system that is Headless. This means that there is a backend to add your content, and can select whatever CMS that meets your needs.
What Is The Most Used CMS System?There are many web content management systems out there and different industry segments use different solutions. Currently, the most used and most popular CMS is WordPress. The WordPress content management system is generally used by small businesses, whereas Sitecore is used by enterprise companies.Regarding content management system market share, WordPress continues to stay at the top of the list, ranging from low to mid 60 percent since March 2022. As of March 16th, 2023, their market share was 63.3%, with the closest competitor at 5.5% (Shopify). The high percentage shows just how popular WordPress is. Which Is the Future of Content Management Systems?Since there are many content management systems on the market today, this can lead to complexity when choosing a platform. Oftentimes the best content management system is one that meets your needs, provides the necessary features, and is available at an affordable price. Many of the platforms that are available require you to use a single CMS solution or require development to build out the front-end of your digital experience. Both of these options lack flexibility and will likely increase costs. With all of this in mind, a solution like Lumavate is ideal. Our platform provides you with the flexibility to use our CMS, a third-party CMS or digital asset management (DAM) solution, or even a combination of both! This allows you to have the flexibility to pull content from wherever your business chooses to store it. All of this is available at an affordable price. Ready to learn more? Book a demo.