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Aug 8, 2018

Using Mobile in your Influencer PR Packages

You know the value in sending your influencers PR packages chock-full of your newest products, so make sure every package you send is equipped with mobile!

Aug 8, 2018

Whiteboard Wednesdays: Rich Communication Services (RCS)

This week, it's time to talk about new B2C communication channel that's sweeping the marketing world— rich communication services (RCS).
Whiteboard Wednesday Episode #25: Rich Communication Services (RCS) Video Card

Aug 8, 2018

Whiteboard Wednesday Episode #25: Rich Communication Services (RCS)

Move over SMS...it's time for the new B2C communication channel that's sweeping the marketing world...Rich Communication Services (RCS).
Lumavate Overview Video Card

Aug 7, 2018

Lumavate Overview

It's time to think differently about mobile...and Lumavate makes it possible. Lumavate is a low code mobile app development platform for marketers.

Aug 6, 2018

Teams Winning Fans' Hearts with Mobile

Attending a sporting event is about so much more than just the game...it's about engaging fans on mobile! Here are some teams doing mobile engagement right.

Aug 1, 2018

How Coke Leverages Mobile Tech for a Memorable Fan Experience

Sporting venues and partner brands have to work harder to provide incredible in-stadium experiences to get their fans off the couch and to the game.

Aug 1, 2018

Whiteboard Wednesdays: Accelerated Mobile Pages (AMPs)

This week, Tim Butler talks all about AMP pages–what they are, why they're better than traditional mobile web pages, and who's using them!
Whiteboard Wednesday Episode #24: Accelerated Mobile Pages (AMPs) Video Card

Aug 1, 2018

Whiteboard Wednesday Episode #24: Accelerated Mobile Pages (AMPs)

This week, we're talking about AMP pages–what they are, why they're better than traditional mobile web pages, and who's using them!
Business, Technology, Internet and network concept. Young businessman working on a virtual screen of the future and sees the inscription: Customer journey

Jul 31, 2018

Gathering the Right Team for Customer Journey Mapping

One of the most important steps in the customer journey mapping process is involving the right stakeholders.
Kroger introduces OptUp app, combining nutrition data and tech, to make it easier to shop for healthier, better-for-you products. (PRNewsfoto/The Kroger Co.)

Jul 31, 2018

Here's How Kroger Is Nailing In-store Mobile Experiences

Kroger had their mobile mindset right when they created their OptUP app. Here's what they came up with when they took consumer trends into account:

Jul 27, 2018

Beauty Brands with Incredible AR Experiences

The beauty industry knows its way around an augmented reality experience. From Sephora to Sally Hansen, here are our favorite ways that they're using AR.

Jul 26, 2018

Key Mobile Metrics You Should Be Measuring

You know how important mobile is to your business, but do you know how to measure how your mobile efforts are doing? Measure your app's success with these:

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