Which Is the Best PIM?

by Averi Easley | Last Updated: Jul 5, 2023

When it comes to your product data, where do you typically store this information?

Many companies store this data in a spreadsheet that is then shared on multiple employees' computers. This can quickly lead to challenges in finding the most up-to-date product information. There is a better way to manage this data, and the solution is called a Product Information Management (PIM) solution.

What Is the Purpose of a PIM?

Simply put, a PIM provides a centralized location to manage all of a company's product data. It is recommended for any company that sells products to create a product experience management strategy. When creating this strategy it should include product information management software as a component.

By incorporating a PIM solution within your organization, you can easily store various types of data. Some examples of the type of data you can store for your products include:

Name
Description
Price
SKUs
Brand
Size Options
Colors
Category
Photos

By selecting a software solution like Lumavate, you will be able to use our product information management (PIM) solution no matter what subscription plan you choose.

Overall the purpose of a PIM is to save you and your team time, by streamlining your work. Since all of your product data is stored in one central location, team members will no longer spend time searching for the data. Instead, everyone will know exactly where the data is stored and can easily make changes as they are needed.

What Is an Example of a PIM?

When you begin your search for PIM software, you will likely come across numerous companies that offer this type of solution. Here are some of the most common PIM software examples:

Lumavate
Akeneo
Salsify
PIMcore
Plytix
Catsy
Inriver
Unbxd

Let’s dive a little deeper into several of these PIM software companies:

Lumavate PIM - Lumavate is a digital experience platform (DXP)that also has a PIM as part of its functionality. Lumavate is purpose-built for manufacturers.
Akeneo PIM - This solution is designed for larger teams who have larger catalogs or those who want to completely change their product information management.
Inriver PIM - Inriver is a composable multi-tenant solution.
Salsify PIM - This solution allows for easier management of product information while building business processes like go-to-market activity along the way.
Plytix PIM - Plytix is a collaboration platform for product content focused on the needs of small and medium-sized businesses.

PIM Tools in Market

There are numerous PIM tools in market that are available for you to choose from today. Each one has its own set of features and benefits. A best-in-class PIM solution is designed to have the product data and all related digital assets managed by the marketing team or product managers.

How Do I Choose a PIM?

Now that you know what the purpose of a PIM is and have reviewed some examples of PIM solutions, how do you go about choosing one for your company? How you choose a PIM depends on what your company’s needs are.

Is your main consideration point the number of features or is cost the main issue?

An important thing to consider is that every manufacturing company should have a PIM. If you don’t currently have one, then you will need to embark on an evaluation process to find the best one for your business.

When beginning your search for a PIM solution, you will want to find a solution that can manage your product data, provide access to your product digital assets, connect to your digital experiences, and allow you to implement and make changes without requiring IT or custom development.

Lumavate is a digital experience platform (DXP) that also has a PIM within its platform. Lumavate is the ideal solution for any manufacturer because it allows you to manage your product data, provide you with access to your digital assets, connect to your digital experiences, and allow you to manage all of these changes yourself. No custom coding is needed and you will not need to hound your IT team for help. Lumavate was also built with manufacturing companies in mind.