Make Your Trade Show Booth Interactive
Your trade show booth is often a major investment for your business and each time you want to change the graphics, messaging, etc. is another cost. One way to offset this ongoing cost is to incorporate a QR code or NFC tag on your physical booth that ties to a digital experience with product-specific content, videos, interactive product images, and more that can be easily changed based on the products you want to promote in your booth. It’s also a great way to interact with your audience who may not want to engage in a conversation at your booth but are interested in learning more about your company and product offerings.
Give Your Trade Show Booth Attendees a Digital Resource
Every visitor that stops by your trade show booth is a potential customer for your business, but it can be challenging to have active conversations with every single one of them. That’s why you have to find ways to connect with these visitors both in-person and digitally so you don’t miss out on any potential opportunities. Adding a digital element to your booth makes it possible for visitors to quickly access more information about your company and products, schedule a meeting with your sales team, share resources with colleagues, and more. It’s a great way to increase the ROI of your booth investment and eliminate the cost of handing out printed materials at your booth.
Simplify Your Booth Management Process
It’s time intensive to prepare your team to work your company’s booth at a trade show. It requires oversight into booth scheduling, educating the team on the key talking points, training on using the lead capture system, and so much more. And it’s complicated by the fact that most of the team members working your booth have other responsibilities so they aren’t spending time preparing for the trade show until they actually arrive onsite. That’s why it’s so important to provide your team with a digital experience at their fingertips that contains all of the information they need to effectively work the booth and drive the best results for your business during the event.
Capture Leads 24/7
Your digital experiences need to be a lead generation magnet for your sales team and constantly send leads directly to your customer relationship management (CRM) 24/7. With Lumavate, we make it extremely easy for you to incorporate reusable lead registration functionality into your digital experiences and have the data sent automatically into your system of record.
Turn Your Field Marketing Event into a VIP Experience
Every field marketing event your business hosts is an opportunity to create deep connections with your attendees and distinguish your brand from competitors. While the in-person experience is definitely critical, the overall event experience starts even sooner with the first outreach. Ditch the typical email invite with a registration landing page and create a highly-personalized digital experience that showcases the benefits of attending the event, a list of who else is coming, a preview of the menu, and more to turn this into a true VIP experience that drives attendance.
Elevate Your Conference Experience
Conference attendees have high expectations for your event and the digital experience tied to it. The traditional native mobile conference app doesn’t cut it any more. Attendees want an interactive experience that enables them to easily access speaker content, connect with other guests, navigate the facility, participate in interactive games, and so much more. Using Lumavate, you can create a conference digital experience that exceeds their expectations and doesn’t require an app store download.
Increase Your Event Registrations
You’ve locked-in the date, speakers, and location. Now it’s time to drive registrants for your event. Using Lumavate, you can create a reusable event registration form that sends event registrant data directly into your system of record. Then, you can use this event registration form as a standalone experience or included in other experiences empowering you to drive event registrations from anywhere.
Take Your Internal Events to the Next Level
Your business hosts multiple internal events a year that range from all-hands meetings to quarterly business reviews to sales team meetings to educational sessions about HR benefits to holiday parties and more. These are numerous opportunities for you to uplevel the event experience with a compelling digital element that includes everything from agendas, attendee lists, scavenger hunts, indoor wayfinding, and more.
