What Is an Example of a Content Management System?

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by Averi Easley | Last Updated: Apr 5, 2023

Chances are you have interacted with a dozen websites within the last week, you’re on one right now as you read this blog. In today's world, websites are a common way consumers interact with businesses online and often provide an extensive amount of information about a company, product, or service. With websites and the information that displays, there are a lot of things happening behind the scenes that enable this information to appear on your screen. Let’s discuss what is involved and how this works in more detail in the next sections.

What Is a Content Management System?

According to Kinsta, a content management system, also known as, a CMS “is software that helps users create, manage, and modify content on a website without the need for technical knowledge.” Essentially a content management system (CMS) assists users in building a website, without needing to know how to code. 

What Are the Benefits of a Content Management System?

A content management system (CMS) is designed to assist users with creating, editing, publishing, and managing a company’s website. A web content management system normally includes a content library where images, documents, videos, etc. can be stored and reused throughout the website. This means that users will not have to upload the same image or content every time they want to use this content on the website. Instead, by using the content library, they will only have to upload the content once and easily connect it to various pages. Typically a CMS is utilized by a company’s marketing department. While, on the other hand, a digital asset management (DAM) system or product information management (PIM) system are used by other departments within the company and not the marketing team. Ultimately, the main purpose of content management system software is to make it easier for members of a marketing team, or anyone to manage website content. This is the case as using a content management system (CMS) does not require users to know how to code or have any technical knowledge.

What Is an Example of a Content Management System?

There are numerous examples of content management systems that are on the market today. Some of the most well-known content management system examples are: Some of these vendors are considered a headless CMS, which means that they provide backend CMS functionality but do not provide a frontend. Organizations that use headless CMS solutions can store all of their digital assets in a headless CMS, but they need to invest in a solution to create a front-end digital experience to display these assets. Typically, companies pair a headless CMS with using an agency or in-house development team to build out the front-end of the digital experience or they use a digital experience platform (DXP). These vendors are: On the other hand, WordPress is considered a traditional CMS, which means that it provides both backend and front-end functionality. Lumavate is a next-generation digital experience platform (DXP) that includes a CMS that can be utilized when building digital experiences. Lumavate also provides you with the ability to integrate third-party CMS solutions into its DXP. With all of this information, you might find yourself wondering how to choose the best content management system for your company. Ultimately the best content management system is really dependent on your particular needs, as each one provides its own set of pros and cons. It is important to consider what your needs are, what features the CMS provides, and what the price is. If a solution has the features you are looking for and is available at an affordable price, then this would be the best content management system to use.

What Is the Most Widely Used Content Management System?

The most widely used content management system (CMS) is WordPress. The reason for this is because of its pricing structure and accessibility. According to HubSpot, WordPress is used by 43.2 percent of all websites on the internet. If you want to customize your website, you may still need to involve developers to make this CMS fit your needs. Involving developers will likely increase your costs and involve development time, which can make this process take longer.  If you do not want to be limited by your CMS, then a great alternative is using a digital experience platform (DXP), like Lumavate. Lumavate is a digital experience platform (DXP) that also has a CMS and PIM solution as part of its platform. Lumavate will allow you to use their CMS, but if that’s not the right fit for you, then you can integrate with another third-party CMS as well. As you make changes to this content, it will automatically reflect in your digital experiences.  Does this sound like something that would benefit your business and you are ready to learn more? Request a demo now.

See Lumavate in Action

Meet with one of our experts to see how easy it is to centralize your product data, manage digital assets, and create digital product experiences. Trust us…you’re going to be wowed.