Customer experience (CX) has undoubtedly surpassed product, price, and promotion in value to a customer in recent years. Brands who deliver superior customer experiences retain more satisfied customers, and have a real advantage over the competition. It is now more crucial than ever for brands to stay on top of ever-changing CX trends, but that is easier said than done. Download our whitepaper to find out where we predict CX will go next in 2018.