Blog

Read about the latest tips, trends, and actionable insights for centralizing your product data, managing your digital assets, and creating digital product experiences.

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Aug 21, 2018

Here's How to Capitalize with Instagrammable Packaging

Beauty brands like Glossier and Tarte know a thing or 2 about the importance of Instagram-worthy packaging. Here's how they do it, and a few more ideas.

Aug 20, 2018

How Royal Caribbean Is Winning Over Millennials

The cruise line is taking a hint from the experiential generation and creating not only amazing on-ship experiences, but also incredible mobile experiences.

Aug 16, 2018

Swipe Up for Great Mobile Experiences

Your Instagram influencers are telling their followers to "swipe up"...but are the mobile landing pages engaging enough to nab that conversion?

Aug 15, 2018

Here's How Big Brands Are Using NFC

NFC provides a really seamless mobile experience, and big brands are starting to notice! See how adidas, LEGO, and more are implementing NFC.

Aug 15, 2018

Whiteboard Wednesdays: Mobile-first Design

When it comes to designing websites, we tend to focus on desktop experiences and think about mobile second. Find out why it's time for a change.

Aug 14, 2018

Millennials Expect More out of Their Game Day Experiences

What's getting millennial fans off the couch and into your stadium seats? Shareable game day experiences! Here's how you can make it happen with mobile.

Aug 10, 2018

Sworn Off Apps? Consider this Alternative...

If you're a digital marketer, you mostly likely have an app-related horror story. But what if we told you there was a better way?

Aug 8, 2018

Using Mobile in your Influencer PR Packages

You know the value in sending your influencers PR packages chock-full of your newest products, so make sure every package you send is equipped with mobile!

Aug 8, 2018

Whiteboard Wednesdays: Rich Communication Services (RCS)

This week, it's time to talk about new B2C communication channel that's sweeping the marketing world— rich communication services (RCS).

Aug 6, 2018

Teams Winning Fans' Hearts with Mobile

Attending a sporting event is about so much more than just the game...it's about engaging fans on mobile! Here are some teams doing mobile engagement right.

Aug 1, 2018

How Coke Leverages Mobile Tech for a Memorable Fan Experience

Sporting venues and partner brands have to work harder to provide incredible in-stadium experiences to get their fans off the couch and to the game.

Aug 1, 2018

Whiteboard Wednesdays: Accelerated Mobile Pages (AMPs)

This week, Tim Butler talks all about AMP pages–what they are, why they're better than traditional mobile web pages, and who's using them!

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