It’s our favorite day of the week here at Lumavate– Yep, it’s Whiteboard Wednesday! Today, we’ll be talking about some of the best practices we’ve compiled over the last few years working in mobile that will help you increase your mobile adoption. And with more than 80% of time spent on mobile phones is actually in-app, America’s smartphone users are dedicated to their favorite apps like Facebook, Twitter, and Instagram– which tends to mean that they’ll be less inclined to download a brand new app for a one-off experience. Today’s video will get you started on how you can begin to integrate mobile adoption into your business strategy and increase your mobile engagement and adoption metrics. Check it out below and let us know if you’re going to use our tips for increasing your brand’s mobile adoption!